Roy Endo.Jack of all trades.

Software engineer turned freelancer. After a layoff I decided to go independent — building websites, cleaning up SEO, and helping small businesses actually show up online. I lean into AI tooling to move fast and keep costs reasonable.

Outside of the technical stuff I'm into photography, drawing, and music. That mix tends to show up in how I approach the work.

I work directly with every client — no middlemen, no handoffs. Just honest conversation and work that ships.